Selling Tips
Market Analysis
Selling a home takes preparation, organization and professional marketing. Local market conditions
will have an impact on the amount you can get for your home — and on how quickly you can sell it.
My comparative market analysis will help determine the right time to sell — as well as the right price.
Pre-listing Preparation
To prepare your property for listing, take a look at your home through the eyes of a potential buyer.
What impression does your house give? A small investment in repairs, decoration and organization,
both inside and outside your home, can add thousands of dollars to your property value.
Determine your property’s worth
My comparative market analysis takes into account current listings, recent sales, and expired
listings. From this, I can help you determine a competitive price based on:
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- Location
- Size
- Style
- Condition
- Community amenities
- Financing options
- Market conditions
I will also help you avoid the common pitfall of determining your property’s worth based on factors
that do not affect the market value for your property:
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- How much you need to purchase your next home
- How much you paid
- How much you spent on improvements
- The value of a similar home in a different community
- The cost to build the same home today
- Your personal attachment to your home
With a sound pricing strategy, your property will sell faster and perhaps generate competing offers.
Marketing
A detailed marketing plan gives your property the maximum exposure. I will execute a multi-faceted
marketing campaign — including electronic promotions, signage, advertisements and open
houses — that gets the attention of the right types of buyers.
Receiving an Offer
There can be many, many variables within an offer. I will help you to evaluate the offers you receive,
and will provide you with invaluable advice when you are deciding how to respond to an offer.
Closing
On or before closing day, your lawyers will set up a trust account for the money coming from the
sale of your property. Funds in this account can be used to pay off any mortgages you may owe
on the property, with the balance going to you. Your lawyer should also ensure that you receive
compensation for pre-paid expenses, such as property taxes, electric or gas bills, or, if applicable,
heating oil left in your tank. You will give the property deed or transfer documents, mortgage details,
and keys to your lawyer. Your lawyer will register the mortgage discharge and transfer the deed at
closing. I can help you to navigate through this hectic time, as well as aid in any relocation
requirements that you may have.